...it's true that most athletic departments do not make money and many are not even breaking even these days. The NCAA released the results of a study this week that looked at the numbers from 2004-2008. In DI, the Football Bowl Subdivision (FBS) consists of 119 schools. Only 15 reported a profit in 2008.
This was not surprising, but I have to say I was shocked (even though I shouldn't have been) by these numbers:
Median salary of FBS football coach: $1.095 million
Median salary of FBS men's b-ball coach: $822,000
Median salary of FBS women's b-ball coach: $277,000